For the first time, there's a book that has a simple, easy to follow 12-month plan, that starts One Year Before Your Capital Campaign. It takes a simple 12-month approach, breaking down the year before your capital campaign feasibility study starts into 4 easy to follow sections: 12 months out, 9 months out, 6 months out and 3 months out.
There's also a section entitled “In Case of Emergency” which I hope you won't need but if you do, it's there! Loaded with practical advice and guidance, this book shows you how to act right now to achieve capital campaign success.
One Year Before Your Capital Campaign is different but complementary to other books about capital campaigns. It starts 12 months before your organisation embarks on a capital campaign. Because more often than not, Board Members, CEO's and Fundraising professionals know a capital campaign is needed and have known for years. Now there's a book that helps your organisation position itself for fundraising success long before your campaign actually starts!
This book breaks down the 12 months before your capital campaign into 4 distinct periods. Moving between campaign strategy and practical suggestions, the end of each period has a checklist of suggested items to have either initiated or achieved. A step-by-step guide offers you the opportunity to plan smart, work clever and position your organisation with its best chance for capital campaign success.
Leadership is a key to capital campaign success. This book is full of ways to help your board members pre-position the organisations need with civic, business and community leaders to gain their early interest about a capital campaign.
A successful capital campaign, underpinned by extraordinary philanthropic giving, requires the participation of the CEO. This book will help C-suit executives, especially those fundraising professionals who work closely with them, to understand how vital their participation is to early planning and stakeholder engagement.
This book offers plenty of strategic and practical advice to fundraising professionals who will likely help lead the organisations day to day capital campaign activities. The book also offers ways for these same fundraisers to maintain focus on achieving the annual financial needs of the organisation.